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The wait is finally over: NIRVAN JAVAN’s new campaign #SEETHEWORLD – THE SHOW introduces the multifaceted richness of this world and celebrates a cosmopolitan, modern society embracing different perspectives.


The campaign serves as an extension of the concept #SEETHEWORLD and the invitation to see the world with one’s own eyes.

#SEETHEWORLD – THE SHOW: A symbol for diversity

Walking through life with an open mind and experiencing the world in its endless diversity. With the current campaign #SEETHEWORLD – THE SHOW, Zurich-based lifestyle brand NIRVAN JAVAN offers a deeper insight into their cosmopolitan approach.

In #SEETHEWORLD – THE SHOW this philosophy is shown through the gathering of different characters from all over the world who come together in a unique place to celebrate life and the multifaceted richness of this earth. They all are modern cosmopolitans and represent the diversity of our planet.

seethe world by Nirvan Javan

A journey throughout the year with different destinations

#SEETHEWORLD – THE SHOW will join us throughout the upcoming year. Each character represents a collection and metropolis within the NIRVAN JAVAN universe and creates a thematic spotlight over the year. London, Tokyo, Paris, Chicago and Rome – all those cities will be highlighted and are once again drawing attention to the diverse impressions that the brand gathers on its stylistic journey around the globe. The campaign video forms therefore the opening of this multifaceted campaign.


“The campaign #SEETHEWORLD – THE SHOW and the story behind it is truly special to me. After a long and intensive process, we are very excited to invite every single one of you to this show and take you with us on a journey around the globe.” Nirvan Javan, Creative Director

#SEETHEWORLD – THE SHOW its collections, as well as the character and their personal stories, can be followed throughout the year on the brand’s website, as well as its social media channels.

Watch the video:


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