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LOOK SPORT SPRING-SUMMER 2025 COLLECTION:

LOOK SPORT SPRINGSUMMER 2025 COLLECTION:

IT’S TIME FOR ATHLEISURE

LOOK introduces its new SPORT collection for the Spring-Summer 2025 season, launching 10 styles that epitomize the evolution of a historic LOOK segment. The collection’s boldly innovative vision highlights LOOK’s commitment to top-quality functionality, design and performance.

Fifteen years ago, LOOK transformed the eyewear market with its SPORT UTILITY FRAME, an iconic model that redefined the concept of sporty style. This classic is now updated with cutting-edge materials, like FULL NIL, that ensures extreme light weight and comfortable fit, along with new colorways for both the optical version (model 4665) and sun version (model 4666), the latter in two on-trend hues – silver and bronze – with tone-on-tone gradient lenses.

The latest addition, TRI-X, is a revolutionary concept frame composed of only three pieces. The NIL front is joined to 3-D printed temples that feature an innovative hook system that connects the temple to the front and eclipses traditional hinges. Imbued with urban-dynamic appeal, TRI-X epitomizes athleisure, combining the utmost in comfort, light weight and stability – thanks to the enveloping temples – for easy wear, even under a helmet. Available in four versions – two optical and two sun with Made in Italy polarized lenses and inside AR coating –

TRI-X strikes the perfect balance between sport functionality and contemporary fashion.

The historic RUBBER EVO adds four new sunwear styles. Four best-sellers in the optical frames segment are now upgraded with new rubber colorways and CR-39 polarized lenses with anti-reflective coating on the inside of the lens. Thanks to their light weight and anti-slip grip, these sunglasses are the perfect complement to outdoor adventures.

With its SPORT collection, LOOK appeals to modern, dynamic consumers, delivering styles that blend comfort, sporty good looks and made in Italy authenticity to elevate any occasion in daily life. Interpreting the increasingly popular athleisure trend, LOOK eyewear combines design and technology, validating the company’s creative and innovative excellence in the international eyewear arena.