100% Numbers exceed all expectations and usher in a new era for the UK’s Singular Show
After an enforced break of over two years, 100% Optical made flocking to the UK’s biggest optical event.
The first chance for colleagues and customers to reconnect after the pandemic, the three-day event featured catwalk shows, CPD seminars, independent and international eyewear designers, showcases of the latest optical technology and a host of new features, with an even stronger focus on sustainability.
The signs were there when we reported large queues awaiting entry on Saturday morning at 9.00 am, the new and extended opening time introduced this year. Nathan Garnett the show’s director was ebullient in addressing the news pack on Saturday morning as was proved right, people need people, and networking is really what 100% Optical is all about.
Backed by all the industry’s leading organisations, 100% Optical saw over 160 seminars, workshops and debates curated by show partners, The Association Of Optometrists, alongside exclusive launches, show offers and competitions.
The Optical Suppliers Association who assisted 100% Optical focus on one show in the UK following the closure of Optrafair provided a lecture platform for a series of key note speeches from leaders in Optics.
Opchat News, funded by PHN provided 3 of these lectures which were well attended and gave an insight into very important topics taht affect ecp’s and their patients. See Seperate story.
The show also saw the return of the popular Love Eyewear Awards, which champion and promote eyewear.
Additional highlights from 100% Optical were Simon Murray’s incredible collection of Hollywood blockbusters eyewear from across the decades at the Frame Us Exhibition and the innovative RCA Eyewear Design Competition, held in collaboration with students at Royal College of Art (RCA) which this year followed the theme ‘reflecting on the past to help us look at each other now and help us see into the future’.