Swiss Eyewear Group proudly announces the global launch of EKKIU at Silmo Paris.
Bold Eyewear Design for Generation Z
After successfully conducting test marketing earlier this year for the new EKKIU brand in the trendsetting eyewear markets of Italy and Greece, Swiss Eyewear Group proudly announces the global launch of EKKIU at Silmo Paris.
EKKIU captures the essence of Generation Z, celebrating their individuality with bold, colorful looks. The spirited new collection is designed and engineered in Switzerland and crafted in handmade, environmentally friendly acetate.
With the addition of high end Eastman Tritan lenses, EKKIU offers not only high fashion, but also state-of-the-art optics and superior clarity.
EKKIU will be showcased during Silmo Paris at booth of ADCL in Hall 6 Booth L054