INVU – “Out of Africa” Edition
Animal prints gained popularity in mainstream fashion in the 1950s when designers like Dior and Chanel incorporated the prints into their collections.
To pay homage to this legendary design element, the INVU designers created a unique “Out of Africa” edition. The oversized, glamorous sunglasses are embellished with a beautiful leopard pattern in colors reminiscent of a stunning sunset in the African savanna.
To further highlight the sophistication, genuine Swarovski crystals have been meticulously crafted into the sunglasses.
The new INVU release is seamlessly paired with an impressive advertising campaign showcasing the unique benefits against the backdrop of a beautiful African landscape. Fashion and function at its best.