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HAPTER, A New eyewear brand between Avant-Garde and Courage

HAPTER, A New eyewear brand between Avant-Garde and Courage

 

Primeline Cutting-edge design and bravery to experiment: HAPTER presents its eyewear line, an innovative manufacturing project within the eyewear independent design landscape.

All optical frames and sunglasses by HAPTER are manufactured through an innovative production method that lead to full manufacturing independency of the company, fusing raw, artisanal materials like rubber and fabrics, on industrial-like surgical stainless steel.

Combining retro-inspired elements with advanced technical solutions, HAPTER glasses are the result of a conceptual study between aesthetics and functionality in which industrial design and craftsmanship find the dream balance.

Wiry
Materials are coupled through a patented fusion process, a method that respects the natural inclination of the materials themselves. The research is expressed in the smallest details, up to the patented 8-GON hinge, in stainless steel like the frame structure: a particular geometric shape, the combination of an octagon and a square which, hooked to the metal teeth on the temple, by them is embraced and locked. A technical solution that guarantees a reliable rim-lock closure and a perpetual functioning of the temples, thanks to the direct friction of the materials.

 

 

HAPTER universe is expressed through different eyewear lines, all united by the brand’s cutting-edge DNA.

highline

PRIME LINE: (top right) the first representation of HAPTER, and in some ways the purest and minimal interpretation. Aesthetically refined and technically sophisticated, these are optical frames that embrace the brand’s basic values: functionality and essentiality.

HIGH LINE:(left) HAPTER concept rises to a sophisticated architectural design, combined with large volumes and decorative elements, for those looking for un-conventional luxury in large optical frames or sunglasses.

WIRY LINE: (lower right) experimentation reaches another milestone. The combined material is taken to the limit, in a surprising contrast between the thinnest, technical surgical steel, and a scent of the artisanal rubber, reduced to the minimum, to create a new generation of ultra-light, hybrid design.

 

 

ICONS LINE:(right) the reference line in which aesthetics, style, craftsmanship and mechanics reach a new dimension in an avant-garde, fashion vision. Geometrical shapes with sharp and angular cuts, alternating with sinuous and round curves.

Each frame HAPTER is the creation of a new figure who works alongside the designer: the post-industrial artisan.

 

A professional with exceptional manual skills and full involvement in the entire production process, able to work side by side with modern machines, challenging and creating with them unique pieces, in processes that lead to the qualitative enhancement of the material, avoiding all those polluting and inefficient practices of traditional eyewear production.

The final result is exceptional glasses, the result of a process of contemporary micro-craftsmanship that brings the concept of exclusivity to extremes.

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