Industry Sector
Fittingbox and Ocuco renew partnership
Fittingbox and Ocuco renew partnership to deliver innovative digital solutions for eyecare professionals worldwide
Fittingbox, the world leader in eyewear virtual try-on and glasses digitization, and Ocuco, a leading eyecare software provider, have announced the renewal of their successful partnership.
Since first partnering in 2018, the companies have combined their expertise to deliver innovative, omnichannel solutions for eyecare professionals (ECPs). This collaboration integrates Fittingbox’s advanced eyewear visualization tools with Ocuco’s broad portfolio of optical software, enabling optical businesses to elevate both clinical and retail operations
As part of its omnichannel strategy, Ocuco provides eyecare professionals with customized practice websites powered by Fittingbox’s ultra-realistic virtual try-on technology. Fully integrated with Ocuco’s Practice Management, scheduling and Electronic Medical Records (EMR) solutions, these websites enhance the patient experience while simplifying practice operations and driving digital engagement.
Commenting on the partnership, Dominique Bazin, Chief of Sales, Marketing & Customer Success at Fittingbox, stated: “Since 2018, we have been developing synergies between Ocuco’s and Fittingbox’s teams to serve the eyecare specialists and optical industries. We are very happy to share this journey and to continue to digitize the eyewear industry.”
Leo Mac Canna, CEO of Ocuco, underscored the role of innovation in helping optical retailers stay competitive: “Consumer expectations in the optical industry are evolving rapidly. Renewing our partnership with Fittingbox ensures that eyecare professionals can stay ahead by integrating advanced virtual try-on and digital catalog technologies into their practices. This collaboration enables optical retailers to differentiate, attract more customers, and deliver a premium, future-ready experience.”
With eight years of fruitful collaboration, the renewal of this partnership reflects both companies’ shared vision to advance innovation and deliver cutting-edge solutions to the eyewear industry.
About Fittingbox
Based in France (Toulouse) and the USA (Miami), Fittingbox has established itself as the world leader in virtual fitting and eyewear digitization. Fittingbox, the pioneer in Augmented Reality (AR) in Eyewear and frame digitization in 3D, develops cutting-edge optical solutions based on machine learning, computer vision, and now Diminished Reality (DR).
Quietly behind the scenes as the technology for the largest optical and luxury groups worldwide, Fittingbox was the first to launch the “virtual mirror,” allowing consumers to try glasses on via a desktop or mobile device in real time, thanks to augmented reality. The company generates more than 215 million virtual fittings per year and represents the largest database of 3D frames in the world, with over 195,000 pairs.
About Ocuco
Ocuco is the leading provider of OmniChannel solutions to the eyecare retail, optometry and lab markets worldwide. Ocuco’s flagship global products are Acuitas 3 Omnichannel Edition and Innovations.
The Acuitas software suite includes Point of Sale, Practice Management, EHR and eCommerce software solutions for eyecare professionals. Innovations, Ocuco’s leading Lab Management solution, manages thousands of labs worldwide. Ocuco is an Irish-owned software company established in 1993 in Dublin by CEO Leo Mac Canna. The company maintains its corporate headquarters in Dublin, Ireland, with offices in the USA, Canada, the UK, Italy, Sweden, Norway, Denmark, Belgium, the Netherlands and China.
Ocuco is one of our long term Headline Supporters and we thank them for their continued support which allows us to provide daily independent news to ECPs in the UK and ROI.
